KnowledgeCotton Apparel joins the Scandinavian Outdoor Group: A new chapter of community and adventure.

We are thrilled to announce our membership with the Scandinavian Outdoor Group (SOG), marking a new chapter of inspiration, togetherness, and a shared love for nature and adventure. As a brand deeply rooted in the principles of compassion and community, we are excited to join a collective that embodies the spirit of camaraderie and innovation.

Founded on values of environmental stewardship and innovative practices, we have always prioritized creating meaningful connections with people and the planet. Our membership with SOG amplifies our commitment to fostering friendships and building a future of trust and collaboration. We believe that by coming together, we can pave the way for a brighter tomorrow.

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KnowledgeCotton Apparel founder and CEO Mads Mørup shares his enthusiasm: ”Joining the Scandinavian Outdoor Group is a testament to our dedication to community and knowledge sharing. We are grateful for the opportunity to connect with like-minded individuals and organizations who share our vision. Together, we can explore new paths and make significant strides towards a better future. This membership is not just about us; it's about the collective journey we embark on with our partners, customers, and the entire outdoor community.”

As part of the SOG family, we are eager to contribute to a community that thrives on adventure, friendship, and a profound respect for nature. We look forward to the collaborative efforts that lie ahead, confident that our combined expertise and passion will drive positive change in the outdoor industry.

Join us as we celebrate this exciting milestone and continue our journey towards a compassionate and adventurous future.